Marketing and Social Media Strategy

Marketing is more than advertising. Marketing Strategy provides you with an introduction to marketing methods & tools to maximize your customer reach. Learn the basics of Social Media Marketing, and how Marketing Strategy provides you with an introduction to marketing methods and tools to maximize your customer reach.

This session covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to:
* Outline your marketing strategy
* Test your marketing message
* Choose the right sales channel
* Implement your marketing strategy

You will also learn the basics of Social Media Marketing, and how it fits into your overall marketing strategy.

At the end of this webinar, you’ll learn:
* The steps it takes to get a business presence online
* How your online presence affects your marketing
* Ways you can get a website, social media and email marketing set up for your business
* The basics of developing an online marketing strategy